AMONGST FEW X RED BULL MUSIC ACADEMY

Dubai played host to the first ever Red Bull Music Academy Weekender bringing together more than 30 international and regional artists for four days of musical exploration within 7 different venues across the city. Commissioned to create a friends, family and artist merch inspired tee, amongst few set out to keep both brands aesthetics at the forefront. A handwritten list of the full line-up and doodled RBMA logo on the reverse mimicked the way artists compile their pa sets on paper, while the front featured a clean and minimal Arabic amongst few logo cut and pasted before the words Red Bull Music Academy. Friends and family of both brands received a personal package that included passes while the artists received in the form of a weekend pack alongside RBMA curated products.